Convert more users & retain them longer
See how TrendSpider can help your online brokerage stand out.
The Problem
| Before | Today | |
|---|---|---|
| Find opportunities | Broker Tools | Third party tools |
| Analyze opportunities | Broker Tools | Third party tools |
| Plan trades | Broker Tools | Third party tools |
| Develop & test strategies | Broker Reporting | Third party tools |
| Journaling & reporting | Broker Reporting | Third party tools |
| Execute trades | Broker | Broker |
Before: Traders depend on their broker for everything. Now, they only use their broker for execution and depend on third party tools for everything else.
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Online brokerage and crypto exchange businesses are highly competitive and commoditized.
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Brokers in particular have raced to the bottom and no longer can use commission discounts or pricing to differentiate.
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Almost all brokers and exchanges provide platforms for traders to use, however retail traders generally don't use them - instead opting for third party tools such as TrendSpider.
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This dichotomy (zero commissions + investor affinity for third party tools) compounds the competitive dynamics and makes them even more challenging for providers.
The Solution
Give your traders access to the TrendSpider platform as a value-add
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Improve competitive differentiation and improve web-to-account conversion rates.
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Enhance stickiness of customers and reduce the chances they will cancel (because their preferred tools are now linked to their brokerage account)
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Increase trading volume and thus PFOF revenues and the LTV of your retail trading accounts.
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Give retail users access to institutional grade market analysis software to help be more competitive in the markets and thus improve their overall satisfaction.
Let's Talk
We can help design a custom solution for your firm, including Reselling, Licensing, Value Bundling or Grey Labeling options.
Use this from to contact the TrendSpider's Strategic Partnership Team to start a conversation