Key Takeaways
- 3nm A18 chip with 2x faster neural engine
- Action button introduced
- Camera control capacitive slider
- AI-powered “Apple Intelligence” debut next month
iPhone 16 & AI
On Monday, September 9th, Apple unveiled its iPhone 16 lineup, introducing the “Apple Intelligence” platform with advanced AI capabilities like object recognition and enhanced Siri functionality. Its iPhone 16 Pro and Pro Max, powered by the A18 Pro 3nm chip and featuring a 16-core neural engine, promise faster AI performance and 40% faster graphics. The new lineup of iPhone 16 devices will be available for preorder on Friday, with in-store sales starting on Sept. 20th.
Apple Intelligence will debut in the U.S. next month and be available globally in 2025. It will allow users of iPhone 15 Pro and newer models to enjoy professional-level features like photo setup suggestions and audio editing, as well as create new emojis via text commands.
Series 10, Ultra 2, & AirPods
Apple introduced the Watch Series 10 with sleep apnea detection and a brighter, thinner design. The Ultra 2 watch features the most accurate GPS, offline navigation, and a 36-hour battery. AirPods Pro 2 now has hearing aid mode and hearing protection, while AirPods Max gains USB-C charging and new colors.
Market Update Into September 7th: Inflation Data Incoming